Economic Development

Commercial Rehabilitative Revolving Loan Program

The Commercial Rehabilitative Revolving Loan is designed to foster business growth and expansion, to facilitate the development of high-quality upper-level residential units, to update and preserve historic structures, and to increase the overall economic vitality of downtown Watertown. In addition to facade beautification projects, revolving loan funds may be used for structural repairs, and major mechanical upgrades to plumbing, electrical, heating, and cooling systems. Loan funds may also be used to offset the cost of project-related expenses such as design, architectural or engineering costs.

For more information or questions, please contact RDA Executive Director, Kristen Fish, at kfish@cityofwatertown.org

Watertown Riverfront/Downtown Development Initiaive

For more information or questions, please contact RDA Executive Director, Kristen Fish, at kfish@cityofwatertown.org

City of Watertown Branding Study

In January 2015, the City of Watertown began its partnership with Development Counsellors International through a contract to develop a Branding and Marketing Blueprint – complete with a new brand, logo, tagline and marketing plan – designed to yield results.

City of Watertown Redevelopment Area

This plan identifies blighted properties and suggests potential public and public/private sector projects that could be undertaken to revitalize and redevelop downtown Watertown.

Hotel Feasibility Study

Report prepared by Hospitality Consulting Group to identify needs for additional hotel/lodging space in downtown Watertown.

Downtown Parking Study

Report prepared by MSA Professional Services to provide an inventory of the existing parking supply in the downtown district as well as a discussion and recommendation for parking supply downtown, particularly in relation to potential additional development as conceived in the Watertown Riverfront/Downtown Plan.

Business Accelerator Building

Owned and operated by the RDA, the Business Accelerator provides commercial and industrial space at below-market rates to new business start-ups with the intent that as they grow, they continue to contribute to the local economy. The Business Accelerator is also home to Startup Watertown - a new business accelerator program aimed at fostering new commercial and industrial growth in Watertown.

For more information or questions, please contact RDA Executive Director, Kristen Fish, at kfish@cityofwatertown.org

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© 2019 Watertown, WI Redevelopment Authority

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